Branded MSP Program
Prior to transitioning to a managed provider (MSP) program with Allegis Global Solutions (AGS), hiring managers experienced dissatisfaction with the incumbent provider’s services. They wanted a more hands-on MSP model to allow additional focus on shortlisting of candidates, speed and higher quality of talent being submitted. Similarly staffing suppliers had been frustrated with the lack of communication that impacted their ability to support the program. In order to drive their new program, our customer needed a way to reeducate their internal teams on the benefits of participation in an MSP program, and to reenergize the supply base.
As part of the program discovery and implementation phase, our customer leadership supported an initiative to create a brand to associate with the MSP program. The idea was to give a name to their organization’s ability to acquire human capital from a single resource with standardized, proven processes. As the MSP program expanded into new countries, it would become increasingly important to outline the services and support available from the AGS program office for the benefit of local hiring managers. Some of these managers may have never engaged an MSP prior to ours. Furthermore, a branded program would support the high touch MSP service model desired by our customer.
Interested in learning more? Download our full case study.