Your Employer Brand, Unleashed

Deploy innovative strategies that harness the power of your company’s story to engage your audience and tackle today’s hard-to-fill roles and tasks.
  1. Home
  2. Capabilities
  3. Ignite Consulting

Break Through the Clutter with AGS Ignite Marketing

Transform obstacles into opportunities. From strategic recruitment marketing and branding your managed service provider (MSP) program to employer branding, AGS’ Ignite Marketing team relies on decades of experience and creativity to share your story in bold ways. Leveraging your employer brand, we foster genuine connections with candidates and hiring managers to bring roles to life, meet complex recruiting demands and amplify human potential to best serve your workforce strategy needs.

Strategic Recruitment Marketing

As an integrated part of your recruitment process outsourcing (RPO) solution, Ignite Marketing partners with your branding team to empower our recruiters to reflect your employer brand accurately and craft a candidate journey that captures attention.

Ignite Marketing also plays an integral role in elevating AGS’ solutions delivery. As branding and marketing experts, we apply learnings from each interaction to develop recruitment marketing strategies that build on your brand and target desired candidates.

  • Best Practice Guides: Insights on how to best share your employer brand with the market
  • Outreach Messaging: Delivery of outbound messages, emails and social media content that gets read
  • Creative Graphics: Interesting, creative graphics to promote roles, needed skill sets and talent pipeline goals
  • Job Ads: Conversion of job descriptions into clear, enticing ad postings that attract top talent
  • Social Media: Marketing campaigns that help you get noticed and drive recruitment results
  • Media Optimization: Recommended outlets and channels to share your recruitment messages and reach targeted candidates

MSP Program Marketing

The challenge of driving engagement through an MSP program is ubiquitous. Ignite Marketing develops solutions to boost hiring manager use, improve control over spend and achieve program success.

Ignite Marketing is integral in getting your new program up and running. By crafting effective communications that illustrate the benefits to developing a brand for your program, Ignite Marketing has the experience you need.

  • Change Comms: Clear communications that build trust with hiring managers from their first interaction with the MSP program
  • Branding: Development of brand names and logos to help programs stand out
  • User Guides: Visually appealing user guides that make navigation and use easy
  • Videos: Animated videos to promote your program and illustrate the added value your MSP delivers
  • Landing Pages: Redesigned intranet pages that make it simple for hiring managers to get started

Employer Branding

Building your employer brand is critical to attracting the skills you need to achieve your goals. That’s where we come in. As a part of an RPO or MSP solution, we amplify an employer brand that is as unique as your organization.

Whether you are developing a global employer value proposition (EVP) or defining a local, compelling story for a technology hub, Ignite Marketing can help. We focus on capturing and defining your authentic culture and distilling it into an EVP that sells your values and opportunities for impactful work that matters.

  • Brand-Building: Targeted activation plans to share your employer brand with the right candidate pools
  • EVP: Capture of your unique story to attract the talent you need
  • Career Site Design: Imaginative, impactful designs to inspire candidates and attract the skills you want
  • Social Campaign: Extending your employer brand to the channels candidates engage with most
  • Video: Animating your stories through the enterprising voices of your people
  • Job Aids: Advertising toolkits that excite and entice